Volvo Group announces new trucks strategy to achieve targeted profitability improvement
objective to improve the operating margin by 3 percentage points. The strategy
will be presented in more detail at today’s Capital Market Day. The Volvo Group
also announces that it will take approximately SEK 600 M of restructuring
charges in the third quarter 2012 related to a cost reduction program in Japan
and the ending of production of UD trucks for the US market.
“With a strong portfolio of brands, a highly competitive product offering and a
new organizational structure in place, we are in a position to deliver our full
potential as a company. This is what the strategy for 2013-2015 is all about,”
says President and CEO Olof Persson.
Overall, the 2013-2015 strategy for the trucks business comprises 20 strategic
objectives, among others:
• Increase vehicle gross profit margin per region by 3 percentage points.
• Reduce actual standard cost of sales on total cost for current offer by 10%.
• Decrease wholesale selling expenses to 5% of sales.
• Reduce R&D cost (spending pace) to SEK 11.5 B.
• IT cost on 2% of Volvo Group total cost by 2015.
• By optimizing the brand assets become number 1 or 2 in combined Group Trucks
heavy duty market share.
• Establish required commercial presence to support revenue growth by 50%
across Asia-Pacific and 25% in Africa.
By achieving the 20 strategic objectives contained in the trucks strategy,
combined with enhanced profitability in other business areas, the Volvo Group
will take an important step towards fulfilling its objective to improve the
operating margin by 3 percentage points.
Other news presented at the Capital Market Day include a new range of heavy duty
value trucks, aimed specifically at emerging and growing markets such as Asia,
South America and Africa. The new truck range will be introduced in the next few
years and preparations are currently being made to commence production at the
Group’s plants in India and Thailand. The intention is also to produce the
trucks in the Group’s Chinese joint-venture DND for the domestic market.
In Japan, the Group is implementing a cost reduction program that will reduce
the cost base by 10%. Furthermore it has been decided to end production of UD
trucks for the US market as demand in the cab-over-engine segment has declined
and the regulatory costs have increased over the last few years. The combined
cost for the two activities is estimated to about SEK 600 M and will be charged
in the third quarter of this year.
At the Capital Market Day, Volvo Construction Equipment will unveil plans to
develop a Volvo-branded BRIC wheel loader with a substantially lower cost base
than for current Volvo wheel loaders. The new product will enable Volvo CE to
further capture growth in emerging markets.