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For its 25th anniversary CWIEME Berlin has undergone a comprehensive rebranding, adding to an improved attendee experience and introducing the exclusive Meet the Engineer programme


London, UK, February 26, 2020CWIEME Berlin, the world’s largest event dedicated to coil winding, transformers, electric motors, generators, and e-mobility, has rebranded for its 25th anniversary show in Berlin, taking place from May 26-28. The industry’s must-attend exhibition is unveiling its freshly re-launched website as well as offline navigation expedients and the exclusive and curated Business Matchmaking Service Meet the Engineer, connecting buyers with suppliers.

CWIEME with a fresh new look – Just in time for the anniversary, the global event series has undergone a rebranding to be fully revealed at this year’s show. The fresh, unique, and future-oriented signature represents a focus on innovation while remaining true to the event's long history and expertise in the electrical engineering industry, which spans 25 years.

Improved Online and Offline Experience – In addition to updating its appearance, CWIEME has relaunched its website providing an improved online experience for the show’s international attendees. The refreshed and newly structured online presence offers an even more intuitive and user-friendly navigation between the events within the global series as well as online hall plans in the app. New sections, such as event testimonials, give a deeper insight into the show's activities, benefits and atmosphere.

The offline experience of the event itself has been updated as well. To make sure visitors get around smoothly, the organisers redesigned the hall layout to have the entire event on one floor. Additional on-site navigation ensures that stands can be found easier and quicker, while the EV Trail signage continues to highlight e-mobility providers for visitors.

Meet the Engineer programme– This curated and exclusive Business Matchmaking Service is one of the highlights of this year’s CWIEME Berlin, providing added value for exhibitors and visitors alike and organised by a dedicated bi-lingual team. It matches suppliers with buyers based on product interest and comprises both pre-arranged 1-hour Connect sessions as well as curated meetings on a 1-to-1 basis for an exclusive group of engineers and purchasing managers. During those formats visitors can engage in extensive conversations with suppliers, whilst they can further use the CWIEME Connect app to receive match suggestions, search for specific contacts and arrange on-site meeting prior to the show, ensuring a successful networking experience.

To register for CWIEME Berlin as a visitor, please click here.

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